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Faster, lighter, and dependable: all are apt descriptions of the latest trends in fishing reels for 2008.
As Steve Sherman, national sales manager for Shimano Canada points out, times certainly have changed: “The reel you’re buying today for $80 is comparable to a top-of-the-line model only five or six years ago.”
After a few slow years to start the new century, retailers in Canada have noted a marked increase in reel sales and are expecting the trend to continue throughout this season.
Greg Schewchuk, sales representative for Okuma and DAM reels, confirms sales have been steady. One trend he notes is the increased number of anglers opting to use line-counter reels for a variety of angling situations. “Everyone seems to be catching on to the benefits of line counters,” said Schewchuk. “It’s no longer just salmon anglers. Walleye, pike, and muskie anglers are all using them as a way of refining their trolling game and systematically breaking down water.”
Mark Shealy, PR assistant with Shakespeare, says another key trend is increased sales of pack-rods and reel kits – ideal tools for travelling anglers seeking to wet a line while on the road. “I’ve really noticed a marked increase in the demand for travel kits, which you can pack under the seat of your truck or carry with you when you travel,” he said.
The Spin is In
Of all reel types, spinning reels continue to lead the charge in terms of popularity with North American anglers, comprising some 80% of sales from major manufacturers. A strong component is low- to middle-of-the-line reels offering good value at a reasonable price. Ontario anglers, in particular, are much more discriminating with reel choice, says the Canadian sales manager of Daiwa, Steve Cuppy. He notes that Ontario anglers are more likely to invest in higher-end spinning reels than are U.S. anglers. He also notes that left-handed baitcasting and other level-wind reels continue to grow in popularity, suggesting the number of anglers choosing left- versus right-handed reels is now almost 50/50.
Light is Right
The demand for lighter reels has also reached a peak. In the past, this meant making parts smaller or otherwise using less material, but newer metal alloys are helping manufacturers overcome these traditional barriers. Not only are reels getting lighter, but stronger internal parts and improved technology are making them faster, because you can now make gears bigger without compromising weight.
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